Press Release | Primend and Iteraction to merge

Author: Helen Neudorf Time: 05.02.2021

Primend has come to an agreement with an Estonian IT company Iteraction, to merge our businesses. The merger will support Primend’s expansion in Baltic cloud services market with an improved team and knowledge.

The merger of Primend and Iteraction creates a company where the skills and knowledge of both parties complement each other to offer an even better customer experience and more diverse services. The merger will not affect existing service agreements or arrangements with customers, which will be fulfilled on the same terms as before the merger.

After the merger a combined total of 64 people work in Primend’s Baltic offices in Tallinn, Riga and Vilnius. Joosep Truu, member of the Management Board of Iteraction, will join Primend's shareholders and will participate as an active partner in the development of Primend.
“Together is better is one of Primend's core values. Therefore, inviting Iteraction to join us and involving new colleagues and knowledge is a logical step in the development of the company. Our vision of an excellent IT service is similar, and we share the desire to grow and create a exceptional customer experience in all Baltic countries,” said Toomas Mõttus, co-founder and partner of Primend.

Joosep Truu, the founder and member of the board of Iteraction, stated that together with Primend's team, even higher goals can be set for the future. “Working in IT, the desire to develop and grow is a part of our DNA. I believe that by joining Primend, we will complement each other's knowledge and skills in a way that one plus one would not equal two, but the added value for our customers would be even greater in the future,” added Truu.

Iteraction is a company founded in 2012 that focuses on providing IT infrastructure services.

Primend is a cloud services company founded in 2014 with offices in Tallinn, Riga, and Vilnius. Primend's mission is to help people who want to make their businesses more successful.

Additional information:
Primend OÜ
Toomas Mõttus
Founder and partner
mobile +372 510 3420

Iteraction OÜ
Joosep Truu
Member of the board
mobile  +372 517 6300